I tried to take electric bass lessons. It didn’t last long. I know so many people who attempt to start
Continue readingTag: marketing
Can Products And Services Be More Social Than Humans?
Can technology make marketers suck less? One could argue that social media – for all of its wonders – has
Continue readingThe Most Impressive Trends In Digital Media
If there is one deck of slide that marketers should be paying attention to, it is this one. Marketing nerds
Continue readingWhat Mad Men Skills Do You Need To Rock Your Marketing?
We talk a lot about Mad Men. We talk a lot about Math Men. (I prefer Mad People and Math
Continue readingRage Against The Marketing Machine – CTRL ALT Delete (One Year Later)
CTRL ALT Delete came out one year ago today. I couldn’t believe it when the notification popped up in my
Continue readingWinners And Losers In The Digital Age
This is probably one of the most eye-opening perspectives on the digital age that you will see. We have new
Continue readingExciting News About Twist Image… And The Future
When Twist Image first started in 2000, there was a vision. We wanted to create a marketing agency that was
Continue readingFacebook And A New Era In Paid Media
Will the brands revolt? Facebook has been making some serious moves when it comes to what a user sees in
Continue readingShould Advertising Cost Less?
Not the best question that a marketing professional should be asking, but bear with me on this. The price of
Continue readingThe Maturity Gap
Does your age make you any smarter? I know some pretty stupid people who are cranking past 60, and I
Continue readingThe End Of Liking A Brand In A Move Towards Anti-Social Media
Be careful which brands you like, friend and follow going forward. That was the headline yesterday in The New York
Continue readingGoogle's Third Wave Of Innovation
Is it normal that a search engine is buying up all of the robotics and drone companies? If you’re in
Continue readingSome Questions About Your Questionable Content
Marketers, we have a problem… Do you know how long an effective Facebook post should be? If I told you
Continue readingIf You're In Business, You Need To Watch This CrossFit Documentary
Surfing across Apple TV, I came across something that you should watch this weekend. Let me take a step back.
Continue readingLet's Stop Mixing Up Digital Advertising With Digital Marketing
I get into this fight all of the time. When people talk to me about advertising agencies – especially ones
Continue readingIt's Gut Check Time For Marketing
How do you feel about the marketing dollars that are being spent at your organization? This is about much more
Continue readingWhere Great Content Comes From
This could get gross. You have been warned. Last week, I was lucky enough to have attended the TED conference.
Continue readingTop 15 Rules For Business Writers
Are there rules for great writing when it comes to business? I am often asked where I find the time
Continue readingAre Brands Ready For The Instagram Economy?
When you hear the name Instagram, what do you think of? For most brands, when they think of Instagram, three
Continue readingIt's A Small (And Strange) World After All, Brands
How much control does a company really have over their brand? Never has this question in business been asked more
Continue readingThe Naked Brand And The Future Of Marketing
Society blames advertising for a lot of things. Here’s the truth about advertising: it’s role is to get the consumer
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