Are you feeling a little stressed? Anxious? Having a panic attack here and there? We all deal with stress and
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Dear Nilofer Merchant
Dear Nilofer, I thought about you twice today. Once this morning, when I got your email notification about your latest
Continue readingHow Much Does It Cost?
Let’s talk about money. The marketing agency business is a strange bird. Brands are strange birds too. It’s a complex
Continue reading20 Best Marketing Books Of All Time
What are the best marketing books of all time? It’s a question that I get asked, multiple times per week
Continue readingWhen Important Websites Crash
The political punditry around the healthcare website crashing is laughable. People not getting access to their healthcare is serious business.
Continue readingWhat Keeps The Chief Marketing Officer Awake At Night? – Part 3
Is Gartner right about Chief Marketing Officers spending more on IT than the Chief Information Officer in the coming years?
Continue reading5 Simple Ways To Get More Creative, Inspired And Smarter Every Day
Stop complaining about email. We all get too much email. Most of the time it’s about things that should probably
Continue readingGrowth Hacker Marketing And The Rise Of Engineers In Marketing
If you’re a brand and you don’t believe in advertising, what do you do? The default position is to use
Continue readingLeadership Skills For Life Or How To Ask Better Questions
Do you truly understand the things that are being said to you at your work? This is a true story:
Continue readingThe Failing State Of Content Marketing
Simply put: there is too much content in too many places. While some may contend that the "cream always rises
Continue readingThinking About Starting A Business? Welcome To The Art Of Small Business! Now, Check Out What You Can Win…
Are are looking for an event to help inspire your entrepreneurial and creative spirit? The Art of Small Business is
Continue readingWhat Keeps The Chief Marketing Officer Awake At Night? – Part 2
The Chief Marketing Officer must better understand how information is created, stored, shared and capitalized upon. There is a strange
Continue readingOpt In To Your Work
It’s hard not to be inspired after spending some time at the Googleplex. It’s a sprawling campus in Mountain View,
Continue readingThe End Of Privacy… The Beginning Of Personalization
Marketers are at a precarious crossroads (whether they know it or not). In my latest business book, CTRL ALT Delete,
Continue readingA Simple (But Hard) Truth That Will Change Your Marketing Forever
It’s about something more than authenticity. It is, somewhat, amazing that we live in a day and age when people
Continue readingIf You Have Ever Been Rejected… Be Like Bono
The letter read… "Thank you for submitting your tape of ‘U2‘ to RSO, we have listened with careful consideration, but
Continue readingWhat Keeps The Chief Marketing Officer Awake At Night? – Part 1
There is no doubt that the current role of the Chief Marketing Officer is fundamentally changing. What was once considered
Continue readingSome Of The Best (Non-Marketing) E-Newsletters To Make You A Better Business Leader
Where do you find the things that inspire you? It should come as no surprise that content about marketing and
Continue readingThe Marketing Of Things
We put brands on everything. Think about it this way: we put brands on everything and we’re putting the Internet
Continue readingHow Did You Do That? It's Magic!
You can blame The Ninja on this one. I call Christopher S. Penn, "The Ninja," for a myriad of reasons.
Continue reading7 Reasons Why Marketers Should Be Twerking Miley Cyrus
Talk about a whole bunch of keywords in a headline that I never thought that I would ever write. But,
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