How well do you think brands are doing? Brands are going to have to face the music. It’s a ruse
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The Marketing Moral Compass
Are marketer’s the most loathed human beings on earth? It is a question worthy of an answer. As a marketing
Continue readingIt's All Just Dumb Luck
Selling a lot of books is very hard. Making a video go viral is very hard. Creating a billion dollar
Continue readingHacking Art Education And The Creative Experience
Is an education worth it? Is an education in art school worth it? There are many marketers that have (or
Continue readingThe Next Great Marketing Disruption
Last week was a weird week. I was in New York speaking at the National Retail Federation‘s Big Show in
Continue readingWhat's Bigger Than Big Data?
How’s your big data business strategy coming along? I jokingly tell colleagues in the marketing world, that you can’t throw
Continue readingChange Your Marketing. Change Your Brain.
Don’t stop advertising. Don’t stop marketing. Let’s agree to stop the madness. Do a quick search online for the "death
Continue readingReboot: Marketing With Inc. Magazine
WARNING: Self-promotional blog post ahead… I am excited to announce that starting tomorrow, I will be a regular contributor to
Continue readingMy 3 Words For 2014
Happy New Year! Welcome to 2014. What’s your plan? I was never a fan of goal-setting… and even less of
Continue readingGet Yourself In Fighting (Mental) Shape For 2014
It’s the day after Christmas. Some are taking it easy. Others are sorting through their holiday gifts and deciding what
Continue readingWhat Does Facebook Do Next?
I had an interesting conversation the other week with a senior marketing professional of a major corporation that represents many
Continue readingThe Porous Web
Are we close to the end of owned media? When we think of a solid marketing mix (from a promotional
Continue readingFame Is Exhausting, So Don't Seek It Out
Don’t all famous people look exhausted? Of course that’s probably just a simple man’s interpretation and can be easily psycho-analyzed
Continue readingGreat Storytelling – Lessons From Ira Glass
Great storytelling is a lot of very hard work. It’s sad that so many individuals (and this includes marketing professionals)
Continue readingKeep Calm And Carry On – 5 Steps To Getting Rid Of Stress And Anxiety
Are you feeling a little stressed? Anxious? Having a panic attack here and there? We all deal with stress and
Continue readingDear Nilofer Merchant
Dear Nilofer, I thought about you twice today. Once this morning, when I got your email notification about your latest
Continue readingHow Much Does It Cost?
Let’s talk about money. The marketing agency business is a strange bird. Brands are strange birds too. It’s a complex
Continue reading20 Best Marketing Books Of All Time
What are the best marketing books of all time? It’s a question that I get asked, multiple times per week
Continue readingWhen Important Websites Crash
The political punditry around the healthcare website crashing is laughable. People not getting access to their healthcare is serious business.
Continue readingWhat Keeps The Chief Marketing Officer Awake At Night? – Part 3
Is Gartner right about Chief Marketing Officers spending more on IT than the Chief Information Officer in the coming years?
Continue reading5 Simple Ways To Get More Creative, Inspired And Smarter Every Day
Stop complaining about email. We all get too much email. Most of the time it’s about things that should probably
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