Is online advertising any good? Last week, DigiDay ran the news item titled, The Ad Contrarian’s Reality Check. Bob Hoffman
Continue readingTag: marketingvox
Welcome To "Less Is More" Marketing
Maybe you should not be thinking of ways to create and publish more content. What do you really think consumers
Continue readingNo Clicks For You
The early promise of online marketing was that everything is highly measurable… down to the clicks and transactions that follow
Continue readingWhat Three URLs Are On Your Mind Today?
What’s on your mind today? What three URLs have you been looking at more than usual today? I wish I
Continue readingI Like To Watch… And So Do You
How is your screen time spent? Online? TV? on your iPhone? The common thought – especially with those engaged in
Continue readingManaging
Why is it that most businesses are fine with either keeping things just as they are or cutting back on
Continue readingTV Viewing Is Down As Internet Usage Continues To Rise? Not Exactly
TV viewing is the highest it has ever been. The average American watches about 142 hours of TV a month
Continue readingNobody Uses Email Anymore
Young people don’t use email anymore. They see it as a traditional form of communication. They use it to thank
Continue readingThe Agency Of The Future Is…
The Agency of the future is the Digital Marketing Agency of today. (but that’s not how they spin the news).
Continue readingWhen GM Shifts 1.5 Billion From Traditional Advertising To Digital Marketing…
Does it mean that General Motors is trying to get more bang for their advertising buck in a time of
Continue readingVirtual Worlds Get Some Real World Marketing Push
I don’t like the slagging of Second Life and Virtual Worlds. I know the concept of Virtual Worlds (and why
Continue reading
Never another podcast episode or article 