media company Archives - Page 4 of 4 - Six Pixels of Separation

Making Sense Of The Mess

When are we going to learn that millions of followers does not always equal influence? It’s a mass media lie

Does your company wish there was a place where you could experiment with New Media, Marketing, Advertising and Communications? While

When you think about the Internet, what do you think about? Google and Verizon in the U.S. came together to

Do online advertising standards work? Is there a real point to them? The online and interactive advertising industry will have

One of the big ideas that comes out when we discuss Social Media is that any company can now publish

How many friends do you have? How many people are following you? How many people subscribe to your Blog? What

Having several thousand people following you on Twitter is not going to save your business. It’s also going to be

The Huffington Post Complete Guide To Blogging book just hit the bookshelves, and the foreword by Kenneth Lerer and the

When people talk about online advertising, they’re really talking about banners ads (or display advertising). If media companies don’t like

Trading "analog dollars for digital pennies" is exactly how the traditional media sees the new online channel. If they focus

I remember listening to David Weinberger (co-author of The Cluetrain Manifesto, author of Everything Is Miscellaneous and Small Pieces Loosely