The one component that holds most businesses back from getting involved in new media (besides muttering under their breath the
Continue readingTag: media
What Happens When Malcolm Gladwell And Clay Shirky Can't Agree On Social Media?
Two of the smartest thinkers when it comes to media and business are Malcolm Gladwell and Clay Shirky. Gladwell is
Continue readingThe End Of Online Advertising Standards
Do online advertising standards work? Is there a real point to them? The online and interactive advertising industry will have
Continue readingMoving Marketing From Your Eyes To Your Hands
I have a personal gripe with anyone who questions what Social Media can do for their business. We toss around
Continue readingTouch It
This is not another Blog post about Apple‘s launch of the iPad. There’s something a little deeper happening here, and
Continue readingCTRL-ALT-DEL – It's Time For A Business Reboot
Maybe the Internet changed much more than we think? Maybe businesses have to reinvent not only themselves, but the entire
Continue readingFacebook Rules The Web
Can you imagine a world where Facebook surpasses Google? "Facebook ruled the Web last week just squeaking past Google to
Continue readingThe End Of Big Website Builds
If you thought fragmentation was changing the way a brand buys media, just wait until you see what it’s going
Continue readingMaking Marketing Matter
Marketers are just scumbags. Sound familiar? Do you think that’s a fair assessment? Let’s be honest, the art of marketing
Continue readingComplaining Vs. Doing
Prior to Social Media and the ability for anyone to be a publisher, all individuals could really do is complain
Continue readingThe Value Of Good Exposure
People do a lot of things just for the "exposure." It could well be that the concept of exposure is
Continue readingWhat The World Needs Now
It does seem like everywhere you go and everywhere you turn, people have something (usually bad) to say about how
Continue readingThis Will Change Everything… Again
What do you make of articles that say, "this will change everything for Marketers?" The truth is, I’m just as
Continue readingJust Grazing
Many people felt that the advent of television was going to kill everyone’s attention span. Many feel the same way
Continue readingGame Changer – Game Over
Welcome to the next evolution in computing, connectivity, content, entertainment, media and how we’re all connected. https://videopress.com/v/wp-content/plugins/video/flvplayer.swf?ver=1.15
Continue readingWhat Will Be
Tomorrow is a big day. You don’t have to be a Mac Fanboi to say that. You don’t even have
Continue readingKids Today
In case you think that the world hasn’t changed all that much since the Internet became commercially viable… You may
Continue readingEmbracing The New Business Of New Media
Last week, the 2010 International Consumer Electronics Show (CES) wrapped up in Las Vegas. CES is the seminal annual event
Continue readingThe Local Radio Dilemma
Whether it’s buying books, going to the movies or buying music, the Internet is being blamed for the death of
Continue readingGoogled!
Ken Auletta is the author of Googled – The End of the World As We Know It (which was published
Continue readingThe Shift From An Advertising World To A Marketing World
When most people think of "marketing," they’re actually thinking of "advertising." That’s all going to change. In the grand scheme
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Never another podcast episode or article 