Last week, my three business partners and I announced that Twist Image would be joining WPP. It was a very
Continue readingTag: mindshare
The Failed State Of Branding
How well do you think brands are doing? Brands are going to have to face the music. It’s a ruse
Continue readingDeath Of The Teaser Campaign
Most brands want to slowly build up a semblance of buzz prior to a big product launch, but that could
Continue reading
Never another podcast episode or article 