Your digital media catch-up is right here. Every Tuesday – for just a few minutes – I join Heather Backman
Continue readingTag: monetization
What Facebook Knows About Innovation (That Every Brand Should Pay Attention To)
Blogs posts, articles and books have been written about Facebook and their ability to grow. When people think about the
Continue readingThe Misery Of Monetization
Do you know which brands struggle with monetization? It’s not a trick question and the answer is pretty obvious: any
Continue readingThe White Canvas
We all have the same opportunities. We all have the same channels. We all have access to the same people.
Continue readingOn Selling (And Marketing) Books
BookCamp Toronto is just about to wrap up. It was an amazing day that lived up to its tagline of
Continue readingThe Most Valuable Book You Ever Read
As BookCamp Toronto is about to start, it go me thinking about what, exactly, books are and what they really
Continue readingThe Present And Future Of Media â Big Trouble Or Huge Opportunity?
Five very interesting, very different and very scary news items just crawled across the wire (or Google Reader – depending
Continue readingThere Is A Cost To Free
Whether you are creating any form of content online (text, audio, images or video) or are simply consuming it, there
Continue readingTrading Analog Dollars For Digital Pennies
Trading "analog dollars for digital pennies" is exactly how the traditional media sees the new online channel. If they focus
Continue readingHow To Make Money By Giving Something Away For Free
This Social Media – Web 2.0 world we’ve all come to embrace might well be causing some serious business issues
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