We talk about the economic crisis. We talk about the environmental crisis. Let’s talk about the realities of the marketing
Continue readingTag: new media
Sunday Papers – The Digital Edition
"You can read it in the Sunday papers, Sunday papers." – Joe Jackson. There is something about the dawn on
Continue readingSix Pixels Of Separation Book Details
If you’re not interested in any "Mitch Joel self-promotion," please feel free to check any other of the Blog posts
Continue readingNews Will Outlast Newsprint
This week, newspaper executives from across Canada are gathered in Montreal to attend the Ink + Beyond national conference organized
Continue readingBeyond The Hype
Once in a while, we all fall victim to the hype. It’s just the way it is. Much like rubber-necking,
Continue readingThe Quarter Mile Stretch
Imagine if every three months you were expected to make more money, lose more weight, be a better community member,
Continue readingWireless Reading Devices vs. Newspapers
The big news this week in the newspaper industry was not Google‘s Marissa Mayer speaking before a Senate subcommittee on
Continue readingThe Astounding Evolution Towards Less In A "More Society"
No one pays much attention to anything these days. In August 1981, the world changed dramatically. The saying "I Want
Continue readingLife During The 30-Second Spot
The TV industry is about to go through some very dramatic changes. Yes, people have been saying that the Internet,
Continue readingRecommendation Engines As The Future Of News
Do you like reading the news online, or do you prefer to read the news, copy and paste the link
Continue readingBefore You Go Bashing…
There is one thing that Journalists do that Bloggers could learn a lot from: checking facts and sources. One of
Continue readingOnline Social Networking Is Good, Clean Fun
Online social networking is not just good in terms of connecting and growing your personal network and business. It’s also
Continue readingStart A Movement
Without a doubt, the number one question asked about these new Digital Marketing channels is this: do people really care
Continue readingI Like To Watch… And So Do You
How is your screen time spent? Online? TV? on your iPhone? The common thought – especially with those engaged in
Continue readingPersonal Branding Is Not An Option – It's Crucial To Success
More layoffs. Giving back bonuses. Fewer work days to save the company from firing people. Doing the job of the
Continue readingSpam Is Spam
Just because there are new channels with which you can communicate with a mass audience, it does not give you
Continue readingMarketers Are Behind The Times
As if watching the major label music companies implode and the pending mass destruction of the newspaper and publishing industry
Continue readingA Unique Thought
Do you really take the time required to think about what you are going to say, comment and respond to?
Continue readingPrint Is Not Dead
There has been a lot going on in the news in the past few days that might lead you to
Continue readingGet Out Of Your Own Way
Here are some of the more common things you probably hear about New Media, Digital Marketing and Social Media: –
Continue readingIf It Was Really Gone, Would You Really Miss It?
Over the years, one of my more favourite sayings when looking at traditional media and how it is evolving with
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