What makes the New Media interesting? For some, it’s the many new voices who can now find an audience. Whether
Continue readingTag: new media
Monetizing Your Leaderboard
The trouble with new media is that it’s hard to tell the pretenders from the professionals. If an individual with
Continue readingThe Case For Myspace
In the end, the buying and selling of Myspace will be a positive business move for News Corp. I realize
Continue readingThe New Media Pecking Order
There’s a new measurement in town, and it’s all about how relevant and influential you are – as an individual.
Continue reading60 Minutes To Become A Smarter Marketer
When do you find the time? This is the question that I am most often asked about these new media
Continue readingThe Infovore
Human beings have an unquenchable thirst for information… not just knowledge. Why are we like this? It was my understanding
Continue readingThe Newest Thinking On New Media
You have to have an appetite for learning if you’re looking to be successful with new media. Finding the right
Continue readingMoving People Creates Movements
What is art? It’s a question that has been asked for as long as humans have done acts of creativity
Continue readingThe New Twitter Effect
Twitter is mainstream. It was another week of Twitter getting mainstream media accolades as news of Osama Bin Laden taking
Continue readingBecome Digitally Literate
A better world is a place where more and more people are digitally literate. People often ask me who I
Continue readingWhat The Next Five Years Will Be About
The next five years will be about direct relationships. Several years ago a leading brand contacted us (Twist Image) about
Continue readingThe Drug Of "Next"
The ability to focus is an ability laden with complexity. I’m staring at my iPhone 3GS and wondering why I
Continue readingControl… That Old Thing
Can brands be in control of their message? About a week after everyone got their hands on the seminal new
Continue readingWhen Is This Going To End?
Quick question: do you believe that advertising spend should match consumption patterns when it comes to media? I sure hope
Continue readingThe Value Of Marketing Engagement And Innovation With Ian Schafer
Episode #246 of Six Pixels of Separation – The Twist Image Podcast is now live and ready for you to
Continue readingSPOS #246 – Marketing Engagement With Ian Schafer
Welcome to episode #246 of Six Pixels Of Separation – The Twist Image Podcast. When I first got interested in
Continue readingWhat Type Of Advertising Has The Most Influence?
You would think that the shift is clear. That true influence when it comes to advertising comes from channels that
Continue readingBeing Digital
How does a Marketing Professional (or any media professional) bridge the gap between the traditional marketing channels to where we’re
Continue readingThe Ugly Truth About Business Models And The Advertising Scapegoat
Here’s a thought: when you’re developing your business, think about the revenue model as you’re developing your product or service.
Continue readingSix Links Worthy Of Your Attention #37
Is there one link, story, picture or thought that you saw online this week that you think somebody you know
Continue readingGet More Media Savvy
You have probably seen enough instances of immaturity in the Social Media channels to make you feel like this is
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Never another podcast episode or article 