What the Facebook? While visiting Florida last October, I noticed a wall of gift cards near one of the checkout
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Poke, Poke… Who's There? It's Seth Godin
How many difference makers are there in the industry you serve? When it comes to marketing and communications, Seth Godin
Continue readingThe Distraction Of Twitter
It’s going to come to a head at some point soon. We’re all going to realize that Twitter is the
Continue readingDemand Better Content
How would you feel if you found out that everything you are reading in the newspaper was chosen for you
Continue readingWhat You Always Need To Remember About The Internet
Your information is not (really) yours… and it’s everywhere. The news last week was littered (once again) with WikiLeaks. In
Continue readingThe Confident Marketer
Want to know a secret about me: I’m an introvert and I’m shy. OK, that was two secrets (but don’t
Continue readingYour 2011 Digital Marketing Reboot
Just how serious is your business about the digital channels? Any other year, I may have used the words “online
Continue readingThe iPad And The Marketing Professional
What is your holiday season going to look like? The holidays are around the corner. The road rage of parking
Continue readingConsumer Advocate Or Selfish Pig?
Many people run to publish a customer service issue on Twitter, Facebook and/or a Blog, but who really benefits? I
Continue readingThe New Rules Of Email
It’s rare that you come across an individual who feels like they simply don’t get enough email. In fact, the
Continue readingFrom The Industrial Age To The Networked Age
You must read Macrowikinomics. There is a new best-selling business book, both physical and virtual, titled Macrowikinomics – Rebooting Business
Continue readingMaking Customers Attack
If there’s one thing brands hate, it’s when customers attack using Social Media. There’s no doubt that using Social Media
Continue readingThe Future Of Blogging Might Surprise You
As social media evolves, it’s normal that the channels and platforms evolve, too. Some continue to grow in popularity, while
Continue reading7 Things That Blogging Does
Seven years ago (2003), I posted my first Blog post here. The day would have slipped by had someone not
Continue readingIs Social Media Right For Every Business?
A great man once said, "Do or do not; there is no try." Fine, it wasn’t a great man, but
Continue reading10 Best Books For Back To School Business Reading
It’s back-to-school week… what are you planning on learning this year? The other morning, I watched the pitter-patter of feet
Continue readingPay Attention To The Future Of The Internet Today
When you think about the Internet, what do you think about? Google and Verizon in the U.S. came together to
Continue readingAn Open (And Closed) Case For Business In A Digital World
Can a business culture be both open and closed? WikiLeaks scared everybody last week. How is it possible that one
Continue readingThank Social Media For The Next Phase In Human Evolution
What do you do with your down time? The average Canadian watches more than 25 hours of television every week
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