“Make your complexity invisible to everyone else.” I don’t know who said that line, but I do love it (and
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Six Links Worthy of Your Attention #497
Is there one link, story, picture or thought that you saw online this week that you think somebody you know
Continue readingSix Links Worthy of Your Attention #494
Is there one link, story, picture or thought that you saw online this week that you think somebody you know
Continue readingThe Brand Is Your Only Business
“Don’t call it a ‘brand.’ Call it ‘the business’ or ‘the company’.” This was the advice I was given to
Continue reading"Digital Marketing" Is Not The Same As Marketing
Obviously, I believe in the power and opportunity of digital marketing. In full disclosure: digital marketing has (for almost twenty
Continue readingWhat Humans Want Vs. The Chatbot Struggle
Do you think that chatbots are the future? You cannot not throw a marketing professional down a flight of stairs
Continue readingThe End Of The Dial Tone
Things change quicker than most of us realize. If you speak to marketers about how they are doing in relation
Continue readingThe End Of Showrooming (And Webrooming)
We are never going to solve for true consumer-centricity, if we keep acting like this. First, we had "showrooming." Showrooming
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