online usage Archives - Six Pixels of Separation

The End Of Privacy… The Beginning Of Personalization

Marketers are at a precarious crossroads (whether they know it or not). In my latest business book, CTRL ALT Delete,

The robots have landed. It should come as no surprise to you that some of the traffic to your websites

You can’t have it both ways. Someone is going to have to break the bad news to the consumers. You

Quick question: do you believe that advertising spend should match consumption patterns when it comes to media? I sure hope

If we use our traditional values in this now-digital world, we’re going to fall behind… faster. I have the pleasure

Think about this: the Web has failed advertising. Hasn’t it? This was the question Marketing Magazine asked yesterday following an Advertising

Websites are not websites anymore. When a brand manager sits down to evaluate what she or he is doing online