Why do so many companies struggle with Digital Marketing, the Internet and the mobile platform? If this Blog has done
Continue readingTag: presentation
The Truth (And Value) In Advertising
Sometimes, it is not about creating something new for an existing brand, because it should be more about ensuring that
Continue readingA Marketing Conference Not To Be Missed (Actually Two!)
There are two amazing Marketing events happening in the next short while: CMA National Convention. The Canadian Marketing Association is
Continue readingWhat Should I Do Online?
It’s been nearly two decades since I’ve been using the Internet as a both a communication and marketing channel. Over
Continue readingSearch Engine Optimization Vs. Social Media Optimization
"You don’t control your homepage… Google does." Avinash Kaushik (Analytics Evangelist at Google, author of Web Analytics – An Hour
Continue readingHow One Non-Marketer Explains Social Media Marketing
If you had to explain Social Media and the Marketing opportunities available to young entrepreneurs, how would you do it?
Continue readingThe TED Experience
The truth is that TED is a lot more like a community than a conference, and that speaks volumes to
Continue readingWhat Motivates You?
There are some people who do the heavy lifting when it comes to thinking about why human beings do the
Continue readingDealing With People Who Are Dealing In Social Media
If you could tell the Human Resources department your Top 10 dos and don’ts of Social Media for current and
Continue readingKeynote For A Cause – Help Haiti
Here’s an idea that I’m stealing from Joseph Jaffe (with his love and permission)… but with a twist. I am
Continue readingSix New Business Books For 2010
The face of reading took a dramatic turn during this holiday season, and we’re not just talking about those of
Continue readingHow Mass Media Learns About New Media
In trying to understand the newspaper and publishing industry, there are few brains bigger than Jay Rosen. Rosen is definitely
Continue readingWhat Will Be An Unpopular View Of Twitter At Conferences
First off: I love Twitter. On top of that, there is no right or wrong way to use Twitter. People
Continue readingTwo "Must See" Presentations From Web 2.0 Expo
This past week was the Web 2.0 Expo in New York City. It was a great event. I was fortunate
Continue readingDon't Give Out Your Slides When Speaking
"Can I have your slides?" is probably the most common question a presenter gets asked. Here’s why you should never
Continue readingSound Marketing
Here is a great (and short) TED Talk from Julian Treasure (author of Sound Business) all about the often-forgotten power
Continue readingBring Trust Agents And Six Pixels Of Separation To Your Community
Chris Brogan, Julien Smith and myself got to talking about expanding the audience for both of our books – Trust
Continue readingAnother (Brilliant) Take On The Newspaper Industry
When it comes to saying things in a deep and meaningful way about the impact of technology and the Internet
Continue readingHow To Market Yourself As A Speaker
Many people say they would like to do more public speaking. Many people bill themselves as Public Speakers. Many people
Continue reading6 Ways To Inject New Ways Of Thinking Into Your Business
There are some who say that it is time to "think outside of the box." There are some who say
Continue readingMore About Your Favourite Business Book
Earlier this year, the good people at 800 CEO Read released their own business book titled, The 100 Best Business
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