It seems like the 800 pound gorillas are only getting bigger (and stronger and smarter). Amazon will probably be the
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Reclaiming Pressure In Business
How often are you captivated by a story? Brands are funny when it comes to telling, selling and caring. They’re
Continue readingThe Fyre Festival Documentary Is An Indictment of the Marketing Agency Business Model
The marketing agency business has never been an easy business. People watch Mad Men and think it’s all five martini
Continue readingLocal Retail Needs To Step Up
This does not happen online. This does not happen with major retailers. Recently, I was recommended to a local retailer
Continue readingSix Links Worthy Of Your Attention #421
Is there one link, story, picture or thought that you saw online this week that you think somebody you know
Continue readingIs Amazon The Creepiest Company In The World?
Today we celebrate ghosts, ghouls, goblins, witches, monsters and… Amazon? Happy Halloween! Get ready to sugar overdose on mini Snickers
Continue readingThe Future Of Personalized Pricing
Should every customer pay the same price for something? Before answering that question, ask yourself this: should every person see
Continue readingThe New Retail Experience
How do you want to shop? There was an old retail paradigm (that still rings true): get them to the
Continue readingThe Price Is Right
When it comes to Marketing, nothing else will happen if you don’t get The Four Ps right. It’s all about
Continue readingWhen Less Is More
When the rules change, sometimes the ways in which companies are paid needs to change as well. This is becoming
Continue readingDigital Is The Great Disrupter
Whenever an industry shifts from physical products to digital ones, that’s when the real trouble for the traditional players starts.
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