There’s a new discourse happening online. In a world of uncertainty, fear and a platform that lets hate be distributed
Continue readingTag: privacy
Gross Hacker Marketing
Do you want customers or email addys? They’re not the same thing. Customers, right? Then start acting like it. Most
Continue readingSix Links Worthy Of Your Attention #324
Is there one link, story, picture or thought that you saw online this week that you think somebody you know
Continue readingBots And The Next Wave Of Marketing
Hello, Human. When you open the new Quartz news app, it takes a few minutes to get your bearings. This
Continue readingThe Digital Economy's Privacy Problem
What do these Internet-based businesses know about us? Digital channels are both inherently social (we can share, connect and create
Continue readingConsumers Want Personalization And Privacy
Have you ever shopped on Amazon? Probably one of the stupidest questions ever asked in 2015. Especially, when it’s being
Continue readingOur Digital Lives
Don’t blame technology. Technology is ambiguous. Yesterday, I blogged about a new documentary that was being aired on TVO titled,
Continue readingLife After Websites
Are we entering into a world where websites are becoming antiquated? There are many articles online right now about Facebook
Continue reading16 Billion Things To Think About
It keeps happening. Something pops up on Twitter, or in your Facebook newsfeed or via email that has you shaking
Continue readingThe Marketing Moral Compass
Are marketer’s the most loathed human beings on earth? It is a question worthy of an answer. As a marketing
Continue readingThe Price Of Personalization
What kind of advertising do you want? It’s a serious question. It’s a question that most consumers don’t ask themselves,
Continue readingThe End Of Privacy… The Beginning Of Personalization
Marketers are at a precarious crossroads (whether they know it or not). In my latest business book, CTRL ALT Delete,
Continue readingWhat Keeps The Chief Marketing Officer Awake At Night? – Part 1
There is no doubt that the current role of the Chief Marketing Officer is fundamentally changing. What was once considered
Continue readingIs Marketing About To Get Really Creepy Or Really Good?
Apple acquired a company last week. It’s something to pay attention to. There is still one slightly unchartered territory that
Continue readingGoogle Glass And Thinking Differently About Technology
Google’s Project Glass is a very interesting product. At this week’s TED 2013 conference in Long Beach, I had the
Continue readingTracking, Personalization And Screams Of Privacy
Any tracking of information of consumers without the consent of your consumer is a breach of privacy, right? In my
Continue readingThe Permanent Brand
Have you ever read a book about branding? When you study the art of branding, any good book on the
Continue readingThe Drone Wars… Business Style
Drones are everywhere. Less than a decade ago, The Pentagon had about fifty unmanned combat air vehicles (known as drones
Continue readingWhere Everybody Knows Your Name… And Face
Have you ever found yourself being tagged in a Facebook picture that makes you feel just a little bit uncomfortable?
Continue readingBuilding Loyalty Beyond Reason
It seemed like everything changed in business overnight. At one, unique moment in time, we shifted from a world where
Continue readingThe Do Not Track Button
What kind of experience do you want? Marketers have abused the anonymity of IP addresses for too long and now
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