How often are you captivated by a story? Brands are funny when it comes to telling, selling and caring. They’re
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How often are you captivated by a story? Brands are funny when it comes to telling, selling and caring. They’re
Continue readingWhat makes media a social media? There’s a long-standing answer to this question. For some, it seems both obvious and
Continue readingWrite it only if you mean it. On Twitter, Sally Hogshead (one of my most favorite people!) asked, "How well
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Continue readingBlogging is dead. Twitter is dead. MySpace is dead. Podcasting is dead. Dead is dead. Let’s trot out the "fill-in-the-blank
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