If you thought fragmentation was changing the way a brand buys media, just wait until you see what it’s going
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Alternative Ways For Businesses To Use Twitter
There are better (and more interesting) ways for companies to use Twitter than simply have a "conversation." Most people think
Continue readingBack To Basics
As the New Year approaches, it’s easy to get caught up in the "what’s next?" or "what should we be
Continue readingRenting Lists
In the old days of Marketing (sometime last year), you could get away with renting someone else’s list. There are
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