#Client. How often are you trolling the social media feeds and you see some kind of post about how great
Continue readingTag: publisher
Digital Advertising Is The New Mass Media
That was a tough title to write. I was there in the beginning of online advertising. The very early days.
Continue readingIs The Publish Button Evil?
The ability to publish content was once one of the most valuable forces in the world. “The pen is mightier
Continue readingWhat You Don't Know About David Carr
**David Carr was one of my secret weapons.** I once, jokingly, referred to myself as a *”Media Hacker”*. The title
Continue readingWonder Through Life. Don't Wander Through Life.
Wonder Through Life. Don’t Wander Through Life. **What is your purpose?** Too many people wander through life. I prefer to
Continue readingBusiness Transformation. From Marketers To Makers.
Imagine. Imagine if someone pulled you aside, and asked you to change everything about yourself. They wanted you to change
Continue readingAll Filler. No Killer.
Everyone wants a hit. That was the general sentiment around the rehearsal spaces when I studied music in college. Some
Continue readingA Twitch In Time
Admit it, you had no idea what Twitch was until Amazon bought it for one billion dollars, right? And suddenly,
Continue readingContent As Advertising
So, are you sick of the term Native Advertising? Back in February 2013, I penned an article for Harvard Business
Continue readingAre Your Customers Frozen? Let It Go!
The competition is fierce out there. The battle for the consumer continues to intensify. Brands used to battle with their
Continue readingEven If You're Not Doing Social Media, You Should Still Be Doing This…
In an effort to better involve themselves in social media, many brands still attempt to decide which channel to hop
Continue readingReboot: Marketing With Inc. Magazine
WARNING: Self-promotional blog post ahead… I am excited to announce that starting tomorrow, I will be a regular contributor to
Continue readingHow Much Does It Cost?
Let’s talk about money. The marketing agency business is a strange bird. Brands are strange birds too. It’s a complex
Continue readingFake Traffic, Bots And Faker Websites
Fraud is everywhere. Wake up. When I was younger (in a pre-Internet world), there was a dirty little secret about
Continue readingSome Of The Best (Non-Marketing) E-Newsletters To Make You A Better Business Leader
Where do you find the things that inspire you? It should come as no surprise that content about marketing and
Continue readingThere Is No Brand Truth
What is the truth about a brand? Every brand thinks that they are either able to control their brand message
Continue readingThe Depressing State Of Social Media Marketing
How do you think brands are doing when it comes to social media marketing? My friend, Chris Brogan (co-author with
Continue readingThe Pageview Industrial Complex
Eyeballs still matter. Ultimately, advertising has two objectives: Create awareness that something exists. Sell something. Do pageviews still matter? Whenever
Continue readingThe Billion Dollar Branding Play
What is Yahoo going to do with Tumblr? What is Tumblr going to become with Yahoo? Those seem to be
Continue readingSupporting Those You Like – CTRL ALT Delete Comes Out Next Week
My new book, CTRL ALT Delete, comes out next week. It took well-over six months of concentrated effort to write
Continue readingDesigning A Better Website
It seems like online publishers are starting to think about the digital-first experience. In the past short while, we have
Continue reading
Never another podcast episode or article 