Welcome to episode #265 of Six Pixels Of Separation – The Twist Image Podcast. My professional career started off in
Continue readingTag: publisher
The Truth About Display Advertising (And Why Consumers Hate It)
Call it banner advertising or call it display advertising, if you look at the data: consumers are just not that
Continue readingSix Links Worthy Of Your Attention #50
Is there one link, story, picture or thought that you saw online this week that you think somebody you know
Continue readingYour Marketing Drivel That Is Supposed To Be Content
What makes content dance? Whether it’s a Twitter feed, a Facebook page or a corporate Blog, I’m often asked for
Continue readingThe iPad Won't Save You
How were the line-ups today outside of the Apple stores? You’re going to read, see and hear non-stop coverage of
Continue readingWhat Type Of Content Should My Company Produce?
"What type of content should my company be producing?" This seems to be one of the most frequently asked questions.
Continue readingPoke, Poke… Who's There? It's Seth Godin
How many difference makers are there in the industry you serve? When it comes to marketing and communications, Seth Godin
Continue readingThe 50 Most Innovative Companies
Where do you pull inspiration from? Some of the best ideas (be it for clients of Twist Image or words
Continue readingDemand Better Content
How would you feel if you found out that everything you are reading in the newspaper was chosen for you
Continue reading7 Lessons That WikiLeaks Teaches Us
Too much has been written about WikiLeaks. Most of the debate is about the legalities and moralities of what WikiLeaks
Continue readingThe iPad And The Marketing Professional
What is your holiday season going to look like? The holidays are around the corner. The road rage of parking
Continue readingThe Secret To Getting Attention
Brands and individuals spend their time trying to figure out ways to get attention. To get people to care about
Continue readingUse Your Brain
You probably learned this lesson early on in your education: check your sources. Here’s a shocker: Wikipedia is going to
Continue readingWhen The Web Is Considered An Inferior Media
Going back a few years, the Internet was not considered a credible media source. That changed, but it’s changing again.
Continue readingKnowing When To Kill Your Web Analytics
There’s no denying it, running any sort of Digital Marketing initiative without some component of a web analytics tool is
Continue readingFirst Things First
Strategy before tactics. "What are we doing on Blogs, Facebook and YouTube?" is the wrong question to ask (so don’t
Continue readingThe Upside Of Irrationality
It’s amazing to think how irrational our rational minds can be. We often think we’re making the best decisions when
Continue readingLife Is Marketing
We often forget that everything we do is Marketing. Even if we don’t like the term “marketing.” Even if it
Continue readingThe Fuss About Facebook
You can’t poke a person you hardly care about without reading a complaint about Facebook and their changing/evolving privacy issues.
Continue readingFour Thoughts On The Future Of Journalism And Publishing
If you thought the conversation around Journalism and the future of Publishing has become stale… you are sadly mistaken. For
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