So, which were your favorite Super Bowl ads from this past Sunday? It’s the time of the year when brands
Continue readingTag: publishing platform
Are You In The Business of Awesome?
It’s hard to be great in business today. It’s not that businesses don’t try, it’s that their every waking move
Continue readingWhat's Next? It's You
If we stagnate, we die… so, what’s next? This is the question that my good friend, Mark W. Schaefer asks
Continue readingOn Knowing (And Experience)
How old should a Social Media Manager be? It’s not hard to create an online firestorm by blogging something that
Continue readingThe Business (To Business) Of Social Media
"Why aren’t there more case studies of business to business organizations using social media?" I get asked this question all
Continue readingBlogging Is Dead… Here We Go Again
Less and less of the Inc. 500 are Blogging. Blogging is dying. ReadWriteWeb‘s post, Blogging Declines Across the Inc. 500,
Continue readingBreaking All Of Twitter's Rules
Is there a sure-fire way to be successful using Twitter? Business books, Blog posts, magazine articles, tumblr feeds, newspaper articles,
Continue readingMarketing Is About Extensions Not Adaptations
When does Digital Marketing get interesting? There are two worlds when it comes to Digital Marketing: World #1 = Adaptation.
Continue readingWhat Does Eight Years Of Blogging Get You?
Eight years ago on this day in 2003, I started Blogging. Here’s some basic info about what has transpired in
Continue readingThe Liberation Of Comments And The New Storytelling
People leaving comments on a Blog has changed. If it hasn’t changed all that much, it’s going to. The primary
Continue readingThe Answer To A Dilution In Attention
How much content is too much content? I am often asked this question (and many like it). From, "how often
Continue readingThe Future Of Blogging Might Surprise You
As social media evolves, it’s normal that the channels and platforms evolve, too. Some continue to grow in popularity, while
Continue readingThe Power Of Engagement And Blog Comments
Engagement is not an absolute. There are many layers and ways to engage. Your engagement may not be my engagement.
Continue readingThe New Marketing Conversation
If Marketers could take one hour to re-think who they are and what they mean to consumers, this is the
Continue readingBuying A Newspaper And Free News
Would you buy a newspaper? When word got out that the Montreal Gazette was being put up for sale along
Continue readingThe White Canvas
We all have the same opportunities. We all have the same channels. We all have access to the same people.
Continue reading