It’s hard to be great in business today. It’s not that businesses don’t try, it’s that their every waking move
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Unbranded Content Marketing
Everyone is all excited about content marketing. While the tickertape parade and confetti may be over for the excitement about
Continue reading…And You Will Know Us By The Trail Of Content
What’s your endgame? You won’t be surprised to know that so few brands actually have an answer to that one,
Continue readingThe Art Of Fake Familiarity
Pitches are getting worse. I recently got an email pitch from a public relations specialist that read something like this:
Continue readingWhat New Media Has Taught Us About Truth
With each tragedy comes new learning. There is no way to make any sense of the madness that transpired this
Continue readingAs Good As It Gets
I love Henry Rollins. In my music industry career, I had the chance to meet and interview Henry Rollins on
Continue readingBuying Friends, Followers And Likes
I got the call yesterday. A national radio program was doing a segment on brands who buy Facebook likes and
Continue readingPlanning World Domination With $100
Portland, Oregon seems like the perfect place to hold the World Domination Summit, doesn’t it? No, this isn’t some kind
Continue readingMaking Copies
I have a massive frustration when it comes to reading books and magazines with my e-reader. I like to copy
Continue readingIndependence. Forever.
Happy Fourth Of July. I have a soft spot for any day that celebrates independence. This blog is about independence.
Continue readingYou Can't Pay Me To Do That
At what price integrity? There was book on the future of advertising (or media… or something) that was being offered
Continue readingWhat You Need To Know About Facebook, Content And Brands
It’s all about the fleeting moment. For the longest time, there was a commonly held sentiment that the brands who
Continue readingThe Creative Push
When does creativity strike? I struggle with this concept on a daily basis. An old friend of mine is a
Continue readingThe Most Depressing Thing Happening In Digital Right Now
Yesterday it was about how great Kickstarter is. Today is about how big of a kick in the gut the
Continue readingThis Disease Called Blogging
Why do you blog? Why should you blog? One of my most favorite people is Gini Dietrich from Arment Dietrich
Continue readingThe Social Contract Of Social Media
Once we get enough people liking, friending, following and plus-ing us, we can start pushing product. No matter where you
Continue readingTo Thine Own Self Be True
Who owns your brand? I don’t mean this in a "does you consumer now control the brand?" kind of way.
Continue readingIs Social Media Too Good To Be True?
Has the Internet turned into a wasteland of hollow ideas and groupthink? Is it possible that in a day and
Continue readingThe End Of The Laptop
Let’s start with the story from a market of one… I bought the first iPad from Apple and loved it
Continue readingThe Blog Of Awesome
In a sea of content, how do you make your stuff stand out? This was one of the questions I
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