Once upon a time… It wasn’t too long ago that many media pundits felt that the Internet would tip the
Continue readingTag: publishing
Is Social Media Too Good To Be True?
Has the Internet turned into a wasteland of hollow ideas and groupthink? Is it possible that in a day and
Continue readingThe End Of The Laptop
Let’s start with the story from a market of one… I bought the first iPad from Apple and loved it
Continue readingThe Blog Of Awesome
In a sea of content, how do you make your stuff stand out? This was one of the questions I
Continue readingCan Breastfeeding Save Time Magazine?
When was the last time you discussed Time Magazine around the dinner table? I found myself giving a dissertation on
Continue readingThis Blog Sucks (And You're Probably Not Reading This)
I don’t mind that I’m becoming a dinosaur. I’m not going to lie and say that I was shocked to
Continue readingWelcome To "Less Is More" Marketing
Maybe you should not be thinking of ways to create and publish more content. What do you really think consumers
Continue readingThis Is Being Recorded… By You
The art of self-tracking. It was one thing to know where I was going. It was a totally different experience
Continue readingThe Sound And The Hurry Of Podcasting
It’s funny how things fall together. I found out that Julie Burstein, the author of Spark – How Creativity Works
Continue readingTwitter Is Not Easier Than Blogging
Somebody had to say it. There was another "Blogging is dead" news item that crept out of USA Today today
Continue readingSharing Is Caring (And Selling)
What makes media a social media? There’s a long-standing answer to this question. For some, it seems both obvious and
Continue readingThe Drug Of Content
At what point will the proverbial levee break? Marketers are busy telling their clients to start producing content or suffer
Continue readingThe Church And State Of Advertising
Are marketers poisoning the well? When I first started publishing music magazines back in the nineties, I kept running into
Continue readingWatching Me Blog
Blogs are one of the most valuable marketing tools ever created. I believe that. I don’t just say it. I
Continue readingThe Tragedy Of Comments
Is the discourse dying? Nick Denton – the founder of Gawker – generated a heap-load of comments the other day
Continue readingAds Worth Spreading
People hate advertising. How often have you heard that line? Do you believe it to be true? I don’t (no
Continue readingThe Face Of Facebook
Is Facebook making us all the same? We have our unique friends and interests meshed with our families, with a
Continue reading8 Ways To Score That Elusive Entry Level Marketing Position
It’s probably the most frequently asked question that people looking for work ask. The ultimate truth to winning a job
Continue readingConsumers Control The Brand (And Other New Media Myths)
Marketers don’t control their brand… the consumer does. It’s been the battle cry of Social Media enthusiasts since The Cluetrain
Continue readingThe Modern Marketing Agency
Give credit where credit is due. If I was the publisher of Advertising Age and/or AdWeek, I would be paying
Continue readingDigital Tumbleweeds And Virtual Crickets
If you publish online get ready for a lesson in humility. Brands quit publishing content for the exact same reason
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