How does a Marketing Professional (or any media professional) bridge the gap between the traditional marketing channels to where we’re
Continue readingTag: publishing
Making Sense Of The Mess
When are we going to learn that millions of followers does not always equal influence? It’s a mass media lie
Continue readingSix Links Worthy Of Your Attention #37
Is there one link, story, picture or thought that you saw online this week that you think somebody you know
Continue readingWhat Type Of Content Should My Company Produce?
"What type of content should my company be producing?" This seems to be one of the most frequently asked questions.
Continue readingThe Liberation Of Comments And The New Storytelling
People leaving comments on a Blog has changed. If it hasn’t changed all that much, it’s going to. The primary
Continue reading5 New Business Books That You Should Read (But Probably Never Heard Of)
There is a lot of great business book reading happening right now. Three of the bigger (and more well-known) business
Continue readingSix Links Worthy Of Your Attention #36
Is there one link, story, picture or thought that you saw online this week that you think somebody you know
Continue readingBlogging Is Dead (Again)
Did you read the news? Blogging is dead. Mostly because young people are just not that into it. Why go
Continue readingThe 50 Most Innovative Companies
Where do you pull inspiration from? Some of the best ideas (be it for clients of Twist Image or words
Continue readingSix Links Worthy Of Your Attention #35
Is there one link, story, picture or thought that you saw online this week that you think somebody you know
Continue readingWhy You Should Write A Book
There are a lot of books that have already been written about Social Media. There’s really not that much more
Continue readingThe Interactive Imperative
Forget everything you read online. Forget about whether or not you should be more engaged on Twitter or Facebook. Forget
Continue readingContent Is Everywhere – The Changing Tide Of The Internet
It’s no longer about sending people to your website. It’s about being at the center of where your consumer is.
Continue readingThe Answer To A Dilution In Attention
How much content is too much content? I am often asked this question (and many like it). From, "how often
Continue readingFacebook Isn't (Just) A Destination
Is Facebook a valuable Marketing tool? The general discussion (or debate – depending on which Blogs and/or articles you read)
Continue readingDemand Better Content
How would you feel if you found out that everything you are reading in the newspaper was chosen for you
Continue readingGet More Media Savvy
You have probably seen enough instances of immaturity in the Social Media channels to make you feel like this is
Continue readingFake It Till You Make It
Let’s face it: not everybody has the high level of skills to really deliver the goods from day one. I
Continue readingEmbrace The Design Thinking Mentality
How do you truly push ideas to the right space? How do you truly re-invent the industry you serve? It’s
Continue readingWhat You Always Need To Remember About The Internet
Your information is not (really) yours… and it’s everywhere. The news last week was littered (once again) with WikiLeaks. In
Continue readingThe Power Of Comments
It’s not easy to create a platform that truly engenders comments. That’s true whether we’re talking about a Blog, Podcast,
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Never another podcast episode or article 