Want to know a secret about me: I’m an introvert and I’m shy. OK, that was two secrets (but don’t
Continue readingTag: publishing
Your 2011 Digital Marketing Reboot
Just how serious is your business about the digital channels? Any other year, I may have used the words “online
Continue readingWhat Moved You In 2010
Every year, I fall more in love with writing, the written word and Blogging. From discovering new Bloggers who are
Continue readingContent Pays
Here’s a newsflash: people will pay for content online. You may think that the statement above runs contrary to everything
Continue readingThe Pillars Of Killer Content
Brands (and individuals) often struggle with how to create killer content. Since the mid-eighties, I have been looking at all
Continue readingHas Search Replaced Bookmarking?
Is there really a need for online social bookmarking services anymore? There’s no denying that I’m a fan of Delicious
Continue readingThe One Thing About Social Media That Most People Don't Think About
How much do you enjoy walking in on the middle of a movie? Right. Figured as much. Well, welcome to
Continue readingSix Links Worthy Of Your Attention #25
Is there one link, story, picture or thought that you saw online this week that you think somebody you know
Continue reading7 Lessons That WikiLeaks Teaches Us
Too much has been written about WikiLeaks. Most of the debate is about the legalities and moralities of what WikiLeaks
Continue readingOnline Advertising Sucks
How often do you hear about a traditional mass media company shifting to a "digital first" strategy? Those companies may
Continue readingConsumer Advocate Or Selfish Pig?
Many people run to publish a customer service issue on Twitter, Facebook and/or a Blog, but who really benefits? I
Continue readingThe Secret To Getting Attention
Brands and individuals spend their time trying to figure out ways to get attention. To get people to care about
Continue readingThe Selfish Art Of Podcasting
While you consider amping up your presence on Facebook and Twitter or while you grapple with starting a Blog, have
Continue readingBrands Cannot Be Human
Can brands be human? Can brands be more human? People tend to shrug their shoulders, roll their eyes or simply
Continue readingThe Fear Is Real
Businesses small, medium and large still have one thing in common: they’re scared of Social Media. That’s not entirely true.
Continue readingMy Commitment To You
Why do you do what you do? How often do you do it? What’s the point of it all? I’m
Continue readingVideo Must Become More Social
Make no mistake about it, you can do many social things with online video, but we have to change our
Continue readingIs Twitter Killing You?
Sometimes the worst thing that can happen to you is becoming wildly successful… Many people fail to realize the time,
Continue readingDecisions, Decisions, Decisions
The problem is no longer quality or quantity. The problem is now choice. In the old world, before the Social
Continue readingThe Little Big Things
How often do you really stop to think about the little stuff. It’s all the little stuff… and how it
Continue readingThe Agency Of The Future
The Marketing Agency world continues to change and evolve. Just the other week, news broke that ZenithOptimedia UK will be
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