That old saying about advertising and performance. When people talk about media and advertising, they inevitably trot out the old
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What My Podcast Is Not
I can run off at the mouth quite a bit… especially, if you let me. I like to talk. I
Continue readingIs Bethany Mota The Future Of The NewFronts?
Maybe we’ll just stop calling them 30 second spots in the future? What would the world of advertising be like
Continue readingThe Internet Will Break Your Creative Block
Writer’s block? Creative block? Can’t come up with something to create? Steven Pressfield hates the words "writer’s block." He believes
Continue readingGreat Storytelling – Lessons From Ira Glass
Great storytelling is a lot of very hard work. It’s sad that so many individuals (and this includes marketing professionals)
Continue readingKatie Couric Will Give Us The Internet That We Deserve
What kind of Internet do we want? Some might consider this a vague, daunting and even ambiguous question, but it
Continue readingAre Most Advertisers Asleep At The Wheel?
Advertising used to be easy. Brands would work their respective agencies, make a media buy, create the ad, place it
Continue readingThe Failing State Of Content Marketing
Simply put: there is too much content in too many places. While some may contend that the "cream always rises
Continue readingWhat Publicis Omnicom Is Screaming At Our Industry
Digital is everything. That is the conversation that every marketing, advertising and communications agency needs to be having… today. The
Continue readingDesigning A Better Website
It seems like online publishers are starting to think about the digital-first experience. In the past short while, we have
Continue readingAs TED 2013 Takes Place, Here Are 10 TED Talks To Help You Re-imagine Your Business
It’s happening right now. Thousands of very lucky individuals are seated in the Long Beach Performing Arts Center as you
Continue readingThe Future of Media Is Beyond The Screen
Advertising traditionally serves a traditional purpose. Television, radio, print, out-of-home, Internet and mobile devices all have components of advertising that
Continue readingBuild A Platform
There is one true, defendable thing you can do to avoid unemployment. What do you think it is? Take a
Continue readingThe Resurrection Of Podcasting
Does anyone listen to podcasts anymore? Does anyone even care? This past week, I published episode #321 of my weekly
Continue readingThe Most Amazing Internet Stock Of The Year
What do you think it is? I’m a huge fan of Business Insider. I can’t think of any other media
Continue readingIndependence. Forever.
Happy Fourth Of July. I have a soft spot for any day that celebrates independence. This blog is about independence.
Continue readingThe New Electricity
You can’t click a trackpad without seeing some kind of chart that compares the growth of the Internet and mobile
Continue readingThis Is Being Recorded… By You
The art of self-tracking. It was one thing to know where I was going. It was a totally different experience
Continue readingThe Sound And The Hurry Of Podcasting
It’s funny how things fall together. I found out that Julie Burstein, the author of Spark – How Creativity Works
Continue readingFear And Loathing In Advertising
What a long, strange trip it’s been. There are many who think that advertising as we have known it to
Continue readingAs Seen On TV – Media Hacking The Tube
How much disruption will the television industry face? New Media pundits made a big mistake when betting against television. Sure,
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