Candidly, there’s a lot more than seven, but its a start. I can’t tell you how many interviews I’ve been
Continue readingTag: research
The Digital Generation Is Now Every Generation
Everything is digital. Fine. Everyone is online. Fine. These are just platitudes. There are many industries and businesses that are
Continue readingIncompatible Or Original?
Everyone wants the answer to this one question: why and how do certain individuals come up with great ideas? It’s
Continue readingWant Great Content? Get Better At Conducting Interviews
You see a lot of content. I see a lot of content. Here’s a real scenario: an author comes out
Continue readingThe Only Consumer That Matters
Who is really a customer of yours? I often get to hang out backstage at conferences and events. When you
Continue readingThe Problem With Big Data (It's Not Me, It's You)
Big data. There, I said it. For the past little while, I have watched – in astonishment – the amount
Continue readingThe Truth About Advertising In 2013
Here’s a quote worthy of your attention: "The real fact of the matter is that nobody reads ads. People read
Continue readingDie, Thought Leaders, Die, Die, Die…
So, what do you think of my thought leadership? Ugh. Really? When you speak or write in a forum that
Continue readingBlogging Is Dead… Here We Go Again
Less and less of the Inc. 500 are Blogging. Blogging is dying. ReadWriteWeb‘s post, Blogging Declines Across the Inc. 500,
Continue readingThe Year Of Mobile? Sounds Like The Month Of The Smartphone
Are smartphones now mass? By the sounds of the MediaPost article, Santa’s Surprise: Smartphones Go Mass (published yesterday), it’s definitely
Continue readingA Market Of One
Just because you do something (or don’t do something) is no indication of how the market actually is and reacts.
Continue readingSharing, Stealing And Other Nefarious Acts
Let people steal your ideas. That was one of the thoughts I perpetrated (just a little bit) in my first
Continue readingThe Marketing Singularity
This Blog post is going to get a little geeky, techie and weird… you have been warned. On July 25th,
Continue reading12 Ways To Conduct A Great Interview
"Just write out some questions and ask them." That could well be one of the biggest mistakes when it comes
Continue readingConfusion Over Search Engine Marketing
What a strange, magnificent and scary world we live in. Marketing Pundits (like me) were quick to forecast a serious
Continue readingFortune 500 List Demonstrates The Power Of Blogging
While companies are even quicker to flip the switch and hop on to Twitter, more and more companies are still
Continue readingHold Off On Twitter – Fix Your Website First
It’s fundamental – focus on your website. You thought this Blog post was going to tell you that you’re missing
Continue readingWhere Influence Lives
"TV still has the most influence on purchasing decisions in five major markets — even among Internet users — according
Continue readingWhy Business Needs To Stop Worrying And Love Wikipedia
There is a huge disconnect when it comes to understanding Wikipedia. My nephew is in elementary school. In case you
Continue readingLet Crowdsourcing Do Your Marketing Research And Development
What if you took everything you had and made it publicly available on the Internet? What if you opened up
Continue readingYou Are Expected To Have A Social Media Presence
"93% of online Americans say companies should have a social media presence and 85% believe these companies also should be
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