As you read this, I am headed to Los Angeles. For the past few years, I have been doing presentations
Continue readingTag: retailers
45 Million Reasons To Be Inspired
If you’re thinking about business, it’s easy to be inspired by Netflix. Unless you’re in the movie/entertainment business, then Netflix
Continue readingDirect Is The New Disruption
Whatever industry you serve, direct is the new disruption. It used to be that brands would work with their agencies
Continue readingThe True Omni-Channel Is Convergence
Convergence used to be a bad word. In the early days of the Internet, we tossed around the word "convergence"
Continue readingThe Only Consumer That Matters
Who is really a customer of yours? I often get to hang out backstage at conferences and events. When you
Continue readingThe Ever-Evolving Consumer Evolves (Again)
Does Marketing and Communications change fast enough to keep pace with consumers? It’s becoming more difficult and brands are falling
Continue readingThe Goods On Virtual Goods
While scaling and monetizing e-commerce is still an issue for many of the top retailers in the world, those merchants
Continue readingOne Product. One Sale. One Day Only. One Exciting New Business Model
Do you buy in bulk? When most people think of buying in bulk, they think about Costco. They think about
Continue readingSelling 2.0 – Let The Customer Do The Communicating
What does it really take to sell something online? Think about this for two seconds: You go to your favourite
Continue reading