Typing will soon be a thing of the past. Voice is the new killer app. Not all typing (of course).
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If This Is True, Brands Need To Rethink Everything
What can’t a brand measure in this day and age? Well, they can measure everything. With beacons and in-store technology
Continue readingWhere To Put The Blame
Blame the agency. A friend who owns a marketing agency once half-jokingly said to me that an agency is used
Continue readingKilling ROI
How do you measure success? If this were a high school cheer, it would probably end in: "R-O-I!" Ahh, the
Continue readingSocial Media Snake Oil And The Elusive ROI
Most companies and brands won’t have any level of satisfaction from Social Media Marketing unless we – as the collective
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