You have to watch this conversation. Daniel H. Pink is one of the best business book authors and thought leaders
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The Art Of Fake Familiarity For Better Sales
We (still) live in a world of really bad email pitches. I recently got an email pitch from a public
Continue readingSharing Is Caring (And Selling)
What makes media a social media? There’s a long-standing answer to this question. For some, it seems both obvious and
Continue readingWhat Is Your Marketing Trying To Do?
The quick answer is: sell more. We can talk about building brand affinity, loyalty programs, engaging the consumers and all
Continue readingBusiness Social Media
Social Media has some funny quirks. On one hand, it’s about connecting, building rapport, establishing yourself as a recognized authority,
Continue readingMy Space Is Your Space To Sell Your Ideas (Not Your Products Or Services)
What do you want out of the comment section on a Blog? Someone’s marvellous insights or someone telling you how
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