Mobile is critical. Be where the consumers are. Let’s be much more social. I can’t tell you how many times
Continue readingTag: smartphone
Apps Are Media
This might take some time for brands to wrap their heads around. “Content is media.” This may feel like a
Continue readingMoms, Dads And Kids… The Digital Reality
Are screens good or bad for kids? How safe is the Internet? If you have kids in your life, these
Continue readingThe One Screen World Keeps Happening
How many screens is your brand marketing against? In my second business book, CTRL ALT Delete (which came out in
Continue readingDon't Take A Technology Sabbatical
How long can you go without your smartphone? Let’s be candid. Very candid. My smartphone has the same impact on
Continue readingWhere Consumers Spend Their Time Is Where Advertisers Should Spend Their Money
This was the argument that was debated over twenty years ago. Why do we have to keep having the same
Continue readingThe Line Being Drawn Between Smartphones And Tablets
Human beings are an intriguing group. What does advertising do? Well, if you believe the very first episode of the
Continue readingThe New Broadcaster
A new kind of media celebrity is brewing. I can feel it. The main media story coming out of the
Continue readingCounting Screens. Counting Dollars. Connecting Consumers.
Are consumers watching more video content online or on the TV? On April 16th, eMarketer published a news item titled, US
Continue readingYour Streaming Live Brand
It’s a race to see which brands will be first on Periscope (or Meerkat). This is nothing new. It happens
Continue readingThe Digital Reality
Do you really think that Google Glass is a flop? I don’t. Google Glass did – and will do –
Continue readingEmail. You're Doing It Wrong.
I suck at email. I think. It’s a form of technology and communication that fascinates me. Fundamentally, email hasn’t changed
Continue readingApple Is Laughing All The Way To The Bank
I went from a non-believer to a believer. I love Apple. There, I said it. It’s not a tough thing
Continue readingThe End Of Technology
**How productive is voicemail for you?** It happens all of the time. A new technology comes out and makes something
Continue readingHow To Think About Mobile Advertising
**Mobile ads are not Internet ads. Mobile ads are not like other ads.** Marketers can say whatever they want about
Continue readingThe Thing About Serial And The Golden Age Of Podcasting
**”Did you catch the season finale of Serial?”** If you’re into podcasting (like I am), there is not a finer
Continue readingWhy Buy A Car, When You Can Have A BMW On-Demand?
Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal
Continue readingThe Instagram That You Hardly Know
**There are a lot of people sharing pictures on [Instagram](http://instagram.com/mitchjoel/ “Instagram”).** It’s a trap to think that Instagram is an
Continue readingAre We Ready For The Uber-ization Of Everything?
Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal
Continue readingEverything Is Mobile, And The World According To Vice
**Houston, We Have A Problem.** I’ve known [Shane Smith](http://www.vice.com/author/shane-smith “Shane Smith”) for over twenty years. Most people know Shane as
Continue readingThe Internet As A Utility
…And access for all.In a post-Edward Snowden Internet, it’s hard to believe any politician who lays claim to the notion
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