It’s not just Canada that is dealing with the news business. Axios is reporting that, Social Media Traffic To Top
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Tag: social media channel
Not Everyone Is A Prospect
The problem and the peril of LinkedIn (and other social media networks). Let’s get this out of the way: I’m
Continue readingLessons From 14 Years With Six Pixels Of Separation
Today almost got away from me. I looked at my day’s meetings and realized that today – September 29th, 2017
Continue readingThe Way That Content Is Changing Is Not Good For (Most) Brands
Brands think that content will solve their marketing problems. Brands may be woefully surprised as this pans out. There was
Continue reading12 Years
September 29th, 2003. That’s when I wrote my first blog post. 5000 posts later… and here we are. Deaths. Births.
Continue readingContent Marketing Is Dead (But There's Always This)…
**Content Marketing is dead. Right? That didn’t take long.** I’ve been reading this notion of *”too much content and not
Continue readingBring Back The Corporate Blog
Blogs don’t have a chance against Twitter, YouTube and Instagram. Don’t blame blogs for this, but let’s be honest: if
Continue readingIt's All About The Experience
We often forget that it’s all about the experience. So, here’s one for the user experience team. You can be
Continue readingThe End Of Liking A Brand In A Move Towards Anti-Social Media
Be careful which brands you like, friend and follow going forward. That was the headline yesterday in The New York
Continue readingDid Google Just Kill Email?
Don’t know someone’s email address? No need to fret, Google is here. Confused? Don’t be. Let’s go back in time
Continue reading(Almost) No One Is Seeing Your Content
Certainly, this is not the most optimistic headline you are going to read on January 1st, 2014. We used to
Continue readingIt's Never Too Late To Start A Blog
Well, of course someone who loves to blog is going to say that it’s never too late to start a
Continue readingYour Brand Is Tweeting Too Much
How much is too much Twitter, Facebook, YouTube, Pinterest for a brand? It’s getting ugly out there. Brands and fellow
Continue readingThe Small Wins From Social Media
Big brands are trying to make big moves in social media. There is an arm’s race – of sorts –
Continue readingMaybe Nobody Knows Nothing
Consumers are fundamentally ahead of brands when it comes to technology and social media. You may have heard this line
Continue readingFinger-Pointing, Self-Righteousness And Middle Fingers
A moment of silence, please… While we held that moment of silence, what was happening around you? Did people respect
Continue readingThe Responsibility Of Twitter
What is Twitter doing to ensure that the information we read and share is accurate? This is the crux of
Continue readingIn The Nick Of Real-Time
Are consumer expectations getting out of control? True story: our brand-new dryer broke down. It’s not even one year old.
Continue readingBreaking All Of Twitter's Rules
Is there a sure-fire way to be successful using Twitter? Business books, Blog posts, magazine articles, tumblr feeds, newspaper articles,
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