Episode #532 of Six Pixels of Separation – The Mirum Podcast is now live and ready for you to listen
Continue readingTag: social media strategy
SPOS #533 – B2B Marketing With Jason Miller From LinkedIn
Welcome to episode #533 of Six Pixels Of Separation – The Mirum Podcast. If ever there was a”brother from another
Continue readingThe End Of Showrooming (And Webrooming)
We are never going to solve for true consumer-centricity, if we keep acting like this. First, we had "showrooming." Showrooming
Continue readingThe Shape-Shifting Reality Of Shopping
Welcome to the one screen world of shopping. One of the five major movements that have changed brands forever (that
Continue readingThe New Face Of Content Marketing
How much content is too much content when it comes to a brand? It’s a slippery slope for most brands
Continue readingThe Truth About Advertising In 2013
Here’s a quote worthy of your attention: "The real fact of the matter is that nobody reads ads. People read
Continue readingMaybe You Should Quit New Media
If you think it’s dumb, don’t do it. Not many marketing professionals are willing to do that. Recently, I saw
Continue readingThe Small Wins From Social Media
Big brands are trying to make big moves in social media. There is an arm’s race – of sorts –
Continue readingThe Perfect Tweet
When is the right time to tweet? I have a very special place in my heart for the city of
Continue readingHumility And Having Something To Say
You have a voice. Having a voice or an opinion or an idea is nothing new. What’s new is your
Continue readingThe Other Side Of Comments And Community
What can someone new to the Social Media world do to find and attract readers while building their own community?
Continue readingYour Digital Footprint Is Muddy
You may have the best of intentions, but pay close attention to the digital footprints that you leave behind. They
Continue reading7 Things That Blogging Does
Seven years ago (2003), I posted my first Blog post here. The day would have slipped by had someone not
Continue readingIt's A Cultural Thing (You Wouldn't Understand)
"What are we doing on Twitter?" "What are we doing on Facebook?" "What are we doing on YouTube?" You’ve heard
Continue readingComments And Conversations
How much value does the comments section of a Blog add to your Social Media experience? Before even getting into
Continue readingCan Social Media Be Trusted?
Have you ever asked a regular consumer where they get their information about your brands, products and services? A lot
Continue readingYour Blog Is Your Business
Your Blog is your business, unless it’s not your business. If you Blog as a hobbyist, that’s fine, but if
Continue readingFive Reasons Why This Blog Is A Failure
If you have a Blog, it’s hard not to pay attention to lists that rank Blogs. It’s hard not to
Continue readingWhat Makes A Brand Social?
In following many of the higher ranked, populated and community-focused Blogs about Marketing, you will spot an interesting trend… Many
Continue readingIdeas vs. Execution
Everywhere you turn, there is tons of talk from people telling others what they should be doing in Social Media.
Continue readingSocial Media Gurus – That Old Chestnut
Who should own Social Media? It’s starting to feel like we’re constantly trotting out the same old dead horse to
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