CTRL ALT Delete is the title of my second business book. It will be published in Spring 2013. Following is
Continue readingTag: social media
A Pinteresting Story
That Facebook IPO… With rumors swirling of Facebook‘s pending IPO (and the billions at play that go along with it),
Continue readingBlogging Is Dead… Here We Go Again
Less and less of the Inc. 500 are Blogging. Blogging is dying. ReadWriteWeb‘s post, Blogging Declines Across the Inc. 500,
Continue readingDon't Let Your Brand Be Creepy
It’s important to remember that being transparent is not the same as divulging personal information. We have never seen a
Continue readingThe Digital Push Pushes On
You can bet I’m going to sound the trumpets any time online advertising makes an impressive move. On January 19th,
Continue readingThe Power Of Being Vulnerable
When you’re vulnerable people connect more to whatever it is that you’re doing. If we’re going to talk about the
Continue readingThe Value Of Blog Comments
In the beginning God created the Blogs and the RSS. And it was good. Last week, Mathew Ingram over at
Continue readingWhat Is Your Marketing Trying To Do?
The quick answer is: sell more. We can talk about building brand affinity, loyalty programs, engaging the consumers and all
Continue readingDrunk On The Social Media Kool-Aid
It’s hard not to hit a like button and come across a Social Expert, Guru on Ninja. Even the discourse
Continue readingScenes From The Frontlines
A post Christmas story that is worthy of your attention… I was in the market for luggage. Not the usual
Continue readingThe Year Of More
While many article and columns look back at the year that was or posture on the year that will be,
Continue readingSimple Tricks
We tend to over-complicate things. Don’t we? For years I have suffered through terrible sinus infections (sexy, I know). It
Continue readingWhat Will Future Marketers Think Of Us?
That is the question that consumes me. I not only see the new forms of Digital Marketing as an opportunity
Continue readingWhere The Consumers Are
Consumers are not just people who see media and advertising. In my first business book, Six Pixels of Separation, I
Continue readingWe The Media
Everything you say (and do) is being recorded and will be judged in the court of public opinion. Put aside
Continue readingGetting Over The Lazy
How will brands and agencies adapt? You wind up seeing/reading a lot of content online around this time year that
Continue readingHow to Recover From Social Media Blunders
Brands and popular individuals have done a great job of mucking up their reputation via Social Media. It’s something that
Continue readingThe Best Response
It’s getting harder and harder to respond back to everyone. I often send out tweets, Blog comments or Facebook messages
Continue readingSocial Media And How We're Botching The Best Part
You can measure everything online, so why aren’t we? eMarketer published a news item today titled, 2012 Trends: Social Media
Continue readingMarketing Is About Extensions Not Adaptations
When does Digital Marketing get interesting? There are two worlds when it comes to Digital Marketing: World #1 = Adaptation.
Continue readingThe Mobile Imperative
There’s a sad truth about mobile, but I don’t want to hear it. Smartphones are becoming more and more popular
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