In the beginning God created the Blogs and the RSS. And it was good. Last week, Mathew Ingram over at
Continue readingTag: social media
What Is Your Marketing Trying To Do?
The quick answer is: sell more. We can talk about building brand affinity, loyalty programs, engaging the consumers and all
Continue readingDrunk On The Social Media Kool-Aid
It’s hard not to hit a like button and come across a Social Expert, Guru on Ninja. Even the discourse
Continue readingScenes From The Frontlines
A post Christmas story that is worthy of your attention… I was in the market for luggage. Not the usual
Continue readingThe Year Of More
While many article and columns look back at the year that was or posture on the year that will be,
Continue readingSimple Tricks
We tend to over-complicate things. Don’t we? For years I have suffered through terrible sinus infections (sexy, I know). It
Continue readingWhat Will Future Marketers Think Of Us?
That is the question that consumes me. I not only see the new forms of Digital Marketing as an opportunity
Continue readingWhere The Consumers Are
Consumers are not just people who see media and advertising. In my first business book, Six Pixels of Separation, I
Continue readingWe The Media
Everything you say (and do) is being recorded and will be judged in the court of public opinion. Put aside
Continue readingGetting Over The Lazy
How will brands and agencies adapt? You wind up seeing/reading a lot of content online around this time year that
Continue readingHow to Recover From Social Media Blunders
Brands and popular individuals have done a great job of mucking up their reputation via Social Media. It’s something that
Continue readingThe Best Response
It’s getting harder and harder to respond back to everyone. I often send out tweets, Blog comments or Facebook messages
Continue readingSocial Media And How We're Botching The Best Part
You can measure everything online, so why aren’t we? eMarketer published a news item today titled, 2012 Trends: Social Media
Continue readingMarketing Is About Extensions Not Adaptations
When does Digital Marketing get interesting? There are two worlds when it comes to Digital Marketing: World #1 = Adaptation.
Continue readingThe Mobile Imperative
There’s a sad truth about mobile, but I don’t want to hear it. Smartphones are becoming more and more popular
Continue readingNewsjacking Turns You Into The Expert
Newsjacking. As news broke last week that Amazon started selling its long-awaited entry into the tablet (and iPad led) market
Continue readingYour Name Matters
Here’s a truth: I never follow anyone on Twitter whose username is the name of a company. You may already
Continue readingA Simple Way To Rethink Your Brand Narrative
Many brands fail to realize that the branding game is not one of broadcasting and Social Media. The true marketing
Continue readingWhat Is A Blog? The Question That Won't Go Away
By the way the conversation flowed at this year’s BlogWorld & New Media Expo in Los Angeles, you would think
Continue readingCan Leaderless Organizations Win?
Whether it’s the Arab Spring, the Tea Party movement or Occupy Wall Street, what is it about leaderless organizations that
Continue readingThe Next Layer Of Social Media
What’s next for Social Media? If I had a dime for every time I’ve been asked that question… More often
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Never another podcast episode or article 