Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home
Continue readingTag: technology
Don't Confuse Growth For Relevance
Just because something does not post Wall Street growth, it does not mean that it is dying or no longer
Continue readingA Lesson From Facebook That Every Brand Should Learn
How hard is it, really, for your brand to change and adjust to new times? The public answer is, usually:
Continue readingFacebook's Wild Revenue Run, Snapchat's IPO And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM
Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home
Continue readingTechnology Provocations With Nicholas Carr – This Week's Six Pixels Of Separation Podcast
Episode #552 of Six Pixels of Separation – The Mirum Podcast is now live and ready for you to listen
Continue readingSPOS #552 – Technology Provocations With Nicholas Carr
Welcome to episode #552 of Six Pixels Of Separation – The Mirum Podcast. Here it is: Six Pixels Of Separation
Continue readingThe Frightening Ramifications Of High-Frequency Advertising
If you think that creativity will be safe from the automation of everything, you are wrong. It’s not a question
Continue readingThe Easiest Way To Navigate This Media Minefield
It turns out that nobody knows what’s what when it comes to the media anymore. Who do you trust for
Continue readingUber's #DeleteUber Mess, Starbucks Is So Good At Mobile That It Hurts And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM
Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home
Continue readingConnect The Dots Marketing
Are we seeing the bigger picture? There are three disruptive technologies that are emerging. Candidly, there are many more. Candidly,
Continue reading"Alternative Facts" Are Not Facts, Netflix Dominates Our Lives And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM
Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home
Continue readingAd Agencies Are Not Dying. In Fact, It's Quite The Opposite
Just what, exactly, is going on in the marketing industry? Almost three years ago, our digital marketing agency, Twist Image,
Continue readingBe More Human Without Being Too Personal To Build Your Brand
There’s a new discourse happening online. In a world of uncertainty, fear and a platform that lets hate be distributed
Continue readingApple Has Over 40% Of The Wireless Headphone Market, Facebook Tests Mid-Roll Ads And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM
Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home
Continue readingWhy Personal Branding Is Like A Viral Video… And Why It Shouldn't Be
“Personal Brand”… talk about a saying that has become so polarizing. The year was 1997. Business thinker Tom Peters grabs
Continue reading7 Steps To Define Your Content Center Of Excellence
“You’re that social media guy, right?” I get that. The branding guy. The marketing guy. The tech guy. The media
Continue readingFind Your Brand's Content Marketing Groove
You have to know who your content resonates with. When you know this, you need to burrow deep and keep
Continue readingProgrammatic Advertising Creative. Winter Is Coming.
Software eats the world. Statements like that are all fine and dandy, until they start hitting a little too close
Continue readingMath Is Hard… Or How To Make Your Advertising Count
At what point will advertisers hold the publishers really accountable? Those who were early into digital marketing had many hopes
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