TL;DR: they see a brand message. If it resonates, it worked. If it doesn’t resonate, it didn’t work. Maybe that’s
Continue readingTag: technology
C2 MTL Rocks, Apple Patents A Pizza Box And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM
Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home
Continue readingHow Does Snapchat Stay Relevant? Do You Trust YouTube? And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM
Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home
Continue readingIs Technology Going To Make Us The Worst? And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM
Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home
Continue readingTED Conference, Flying Cars, UberEATS And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM
Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home
Continue readingVirtual, Augmented And Mixed Reality With Shel Israel And Robert Scoble – This Week's Six Pixels Of Separation Podcast
Episode #563 of Six Pixels of Separation – The Mirum Podcast is now live and ready for you to listen
Continue readingSPOS #563 – Virtual, Augmented And Mixed Reality With Shel Israel And Robert Scoble
Welcome to episode #563 of Six Pixels Of Separation – The Mirum Podcast. Here it is: Six Pixels Of Separation
Continue readingThe Business Of Addictive Technology With Adam Alter – This Week's Six Pixels Of Separation Podcast
Episode #562 of Six Pixels of Separation – The Mirum Podcast is now live and ready for you to listen
Continue readingSPOS #562 – The Business Of Addictive Technology With Adam Alter
Welcome to episode #562 of Six Pixels Of Separation – The Mirum Podcast. Here it is: Six Pixels Of Separation
Continue readingFidget Marketing For A World That Won't Stop Moving
How should brands connect to consumers who just can’t stop moving? Social psychology and marketing professor, Adam Alter, has a
Continue readingAutomated Creativity Is Inevitable (And A Good Idea) – Strategy Magazine Column
You can’t throw a marketing professional down a flight of stairs these days without the words “artificial intelligence” tumbling out
Continue readingTransform Your Digital Marketing – Live (And Free) In Montreal This Wednesday
I will be speaking live in Montreal this coming Wednesday… and it’s free. I am often asked when I will
Continue readingAmazon Is Eating Retail, Uber Is In Hot Water (Again) And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM
Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home
Continue readingThe Amazon That You Don't See (That Google And Facebook Are Watching)
Amazon is a media beast. Amazon is just getting started. In 2012, I published an article titled, Is Amazon The Future
Continue readingWhen Will Instagram Wake Up To Business (Or Should It)?
With apologies to my friends at Shopify, is Instagram the best place to sell stuff online? Building a website is
Continue readingCalm Down, The Name "Oath" Ain't That Bad
People are very upset with the new company name, Oath. Oath is what the Verizon-owned AOL and Yahoo will be
Continue readingInternet Providers Will Sell Your Soul, More Password Hacking Concerns And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM
Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home
Continue readingAre You Not Entertained?!?!?! How To Spend Money On Advertising (Like You Just Don't Care)
What won’t an advertiser do to get in front of your face? How does the title of this The New
Continue readingContent Is Hard… What's Your Brand To Do?
That’s one simple, but very real statement, isn’t it? Maybe there was something in the water at Social Media Marketing
Continue reading"Digital Marketing" Is Not The Same As Marketing
Obviously, I believe in the power and opportunity of digital marketing. In full disclosure: digital marketing has (for almost twenty
Continue readingYouTube's Ad Challenge, Twitter's New Business Model And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM
Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home
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