What’s next for Social Media? If I had a dime for every time I’ve been asked that question… More often
Continue readingTag: television
The Moment You've All Been Waiting For…
When will Digital Media take over from television as the number one medium of choice by marketers? According to the
Continue readingThe Shift To TV Everywhere
Television has always been based on two pillars: Destination. From "Must See TV" to your favorite sitcoms on Thursday night,
Continue readingApple Turns Its i To Television
Are you paying attention to Apple‘s next move? At the top of the trending rumors for the next version of
Continue readingFree Content Is Killing Media (And Advertising)
If people (this includes you) don’t start paying for content, we will see a lot of key media outlets go
Continue readingWhat Type Of Advertising Has The Most Influence?
You would think that the shift is clear. That true influence when it comes to advertising comes from channels that
Continue readingTV Everywhere
If screens become ubiquitous at every turn, does this change TV and what it means to our society? We’re no
Continue readingA Market Of One
Just because you do something (or don’t do something) is no indication of how the market actually is and reacts.
Continue readingOnline Advertising Sucks
How often do you hear about a traditional mass media company shifting to a "digital first" strategy? Those companies may
Continue readingVideo Must Become More Social
Make no mistake about it, you can do many social things with online video, but we have to change our
Continue readingTurning Branded Contests Into Branded Content
More brands should be doing more branded contests. Social Media does many cool and interesting things when it comes to
Continue readingLooking Beyond The Banner Ad
Banner advertising never had a chance. And that’s not a cynic of advertising talking, but rather someone who spent the
Continue readingSocial Media Is A Big Waste Of Time
You know the drill, the minute something becomes popular, some report comes out making claims about how much money is
Continue readingThe Revolution Will Not Be Televised
Maybe all of this Social Media stuff will not add up in the end. Maybe all of this Social Media
Continue readingThe Future Of Blogging Might Surprise You
As social media evolves, it’s normal that the channels and platforms evolve, too. Some continue to grow in popularity, while
Continue readingYou Do This More Than Sleeping And Working
People spend more than half of their day consuming media. Making a statement like that should make you look at
Continue readingTV Worth Checking Into
The power of the Internet is undeniable. When thinking about U.S. President Barack Obama‘s election in 2008, many people link
Continue readingThe Truth, The Whole Truth And Nothing But The Truth
There is a reason why traditional media professionals will have a hard time making the transition to a new media
Continue readingSix Links Worthy Of Your Attention
Is there one link, story, picture or thought that you saw online this week that you think somebody you know
Continue readingThank Social Media For The Next Phase In Human Evolution
What do you do with your down time? The average Canadian watches more than 25 hours of television every week
Continue readingSix Links Worthy Of Your Attention
Is there one link, story, picture or thought that you saw online this week that you think somebody you know
Continue reading
Never another podcast episode or article 