How is your screen time spent? Online? TV? on your iPhone? The common thought – especially with those engaged in
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Where Influence Lives
"TV still has the most influence on purchasing decisions in five major markets — even among Internet users — according
Continue readingBad TV
How long does it take for you to find something good on TV? You could spend more hours just watching
Continue readingTV Viewing Is Down As Internet Usage Continues To Rise? Not Exactly
TV viewing is the highest it has ever been. The average American watches about 142 hours of TV a month
Continue readingLiterally Creative
Who needs mash-ups when you can create you own style of music video based on something already popular? Whether you’re
Continue readingMost Magazine And Newspaper Sites Are Tricking You (And Their Advertisers)
Why do Websites for magazines and newspapers always make you click through multiple pages to read one article online? Do
Continue readingWhen 46% Of The CBS TV Audience Watch Their Shows Online, You Know The World Is Changing
I’m sort of a statistics geek. I love hearing crazy things like 46% of CBS‘ TV audience watch the network’s
Continue readingWill Addressable Advertising Make TV Ads Better… Or More Like The Web?
I have a stack of articles to read. They all sit in a black folder that resides in my backpack.
Continue readingPrime Time Is All The Time
The New York Times ran an article today titled. In the Age of TiVo and Web Video, What Is Prime
Continue readingNew TV Shows Coming To An Xbox Near You
Traditional Marketers sit and stare at the changes taking place in the Marketing world. Here’s the raw truth: they think
Continue reading12 Ways To Move The Social Media Conversation Past The Converted
If we’re all trying to get more people to read Blogs and listen to Podcasts, but our core audience is
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Never another podcast episode or article 