When was the last time you thought about virtual worlds? Do you have an avatar? When was the last time
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Third Life For Virtual Worlds
When was the last time you thought about the online virtual world, Second Life? Most of our attention shifted out
Continue readingThe Ultimate Digital Marketing Course
The problem with Digital Marketing is that it can’t be taught at the university level. Between trying to find educators
Continue readingThe Agency Of The Future Is…
The Agency of the future is the Digital Marketing Agency of today. (but that’s not how they spin the news).
Continue readingWe're Just Getting Started… And You Should Too
A couple of days ago, I asked this question: Are You Excited To Be Here? While the question was more
Continue readingSocial Media Marketing Full-Day Seminar Comes To Montreal, Ottawa, Toronto, Calgary And Vancouver
As part of my commitment to IAB Canada – Interactive Advertising Bureau (full disclosure: I sit on the Board of
Continue readingSecond Life – Here's Who Is To Blame…
Have you been watching the Second Life and Virtual World backlash lately? I find it all a little funny. You
Continue readingSocial Media Journey
“’I was frustrated about not having a singer,’ explains guitarist Neal Schon, ‘so I went on YouTube for a couple
Continue readingHow To Make Money By Giving Something Away For Free
This Social Media – Web 2.0 world we’ve all come to embrace might well be causing some serious business issues
Continue readingThe Webkinz Effect And The Second Wave Of Virtual Worlds
If you have kids, odds are you know about Webkinz. It is a stuffed animal that you buy at retail,
Continue readingEmotional Branding Can Happen In Online Social Networks
Over the years I’ve mentioned Maslow’s hierarchy of needs on countless occasions when looking at why Social Media and Online
Continue readingA New Use For Twitter – The Social Pulse
Around this time of the year, everyone looks forward to seeing the Google Zeitgeist. The Google Zeitgeist takes a look
Continue readingIf Marketers Are Drowning In Data Imagine How We Feel In Digital Marketing
While sitting through the awards ceremony at last night’s Canadian Marketing Association 2007 Annual Awards, it struck me how many
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