As things continue to worsen in the advertising marketplace, there does seem to be one glimmer of hope. Can you
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If you could name one thing that was really missing from your Digital Marketing strategy, what would it be? The
Continue readingOn The Other Hand, Maybe Your Company Should Not Blog
"Only 16% of online consumers who read corporate blogs say they trust them." That was the main message in the
Continue readingMarketing Needs To Shift From Trick To Treat
Most people distrust Marketers. Most people feel that advertising’s sole purpose is to trick them. If there’s one thing that
Continue readingThe 10 Things You Need For Your Computer
There are certain programs, applications and tools that no computer should be without. If you are interested in Marketing (and
Continue readingThe Power Behind A Faith-Based Initiative
What’s with all this free stuff we see online? How is it that Google allows anybody to grab its Google
Continue readingBanner Advertising… On Death And Dying
Do you know anyone who clicks on banner ads? Somebody must be. Media companies are still praying that banner ads
Continue readingThe Ultimate Digital Marketing Course
The problem with Digital Marketing is that it can’t be taught at the university level. Between trying to find educators
Continue readingThe Agency Of The Future Is…
The Agency of the future is the Digital Marketing Agency of today. (but that’s not how they spin the news).
Continue readingWhat You Need To Know About Web Analytics Right Now (Yes, This Second)
Do you know what you need to measure online? Do you know why you need to measure it? Do you
Continue readingHire A Sales Rep Named Google – Montreal Gazette Column
As Blogged about in my post, Seven Blogs You Must Read And Other Useful Know-How – Montreal Gazette Column, I
Continue readingHow To Keep Score In Social Media
There are some debates that never have a clear "winner." How to measure success in the Social Media channel looks
Continue readingConversations Need To Yield Actions Measured In Dollars
That was the message given in a piece published yesterday in Advertising Age titled, Conversations Need To Yield Actions Measured
Continue readingDon't Forget Your Website
Lately, I find myself thinking more and more about what Bryan Eisenberg (co-founder of Future Now Inc., Blogger over at
Continue readingFear Of A Google Planet – Google Ad Planner Is About To Change Everything
I saw Google‘s new media and Web measurement tool, Google Ad Planner, yesterday in action. It’s scary good. To date,
Continue readingSearch Engine Strategies Toronto – Get Your Search On
It’s conference season. You can smell it in the air. Next week, I’ll be taking part in Search Engine Strategies
Continue readingAll Links Are Not Created Equal
I must be some kind of glutton for punishment. If you publish a Blog, you may well be hopping over
Continue readingSPOS #104 – Google Dances And Facebook Groups
Welcome to episode #104 of Six Pixels Of Separation – The Twist Image Podcast. I’m back from an amazing week
Continue readingPrime Time Is All The Time
The New York Times ran an article today titled. In the Age of TiVo and Web Video, What Is Prime
Continue readingSPOS #103 – Grand Theft Auto And Facebook Chat
Welcome to episode #103 of Six Pixels Of Separation – The Twist Image Podcast. I’m getting a little cold on
Continue readingSPOS #102 – Presentation Zen With Garr Reynolds
Welcome to episode #102 of Six Pixels Of Separation – The Twist Image Podcast. This is an entire episode with
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Never another podcast episode or article 