Every Monday morning at 7:10 am, I am on air at CHOM 97.7 FM radio out of Montreal (home base). It’s
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Tag: website
Smart Audio Broke The Internet
Brands: Pay attention. Smart audio is the “what’s next?” (and it’s happening now). In case you were not paying attention
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A Simple (And Fast) Way To Gain Loyalty (Right Now)
No tricks. Nothing that takes forever. Cost effective. Simple. You can do it today. Brands often want this route to
Continue readingContent Marketing 2018 – The Next Chapter
What is the future of the content marketing industry? As the saying goes, “change is the only constant” and that
Continue readingWhen Will Instagram Wake Up To Business (Or Should It)?
With apologies to my friends at Shopify, is Instagram the best place to sell stuff online? Building a website is
Continue readingThe Hot Mess Dumpster Fire That Is Corporate Content
How many brands are creating content that you just can’t wait for? Go ahead. Make a list. I’ll wait. You’re
Continue readingWhat Humans Want Vs. The Chatbot Struggle
Do you think that chatbots are the future? You cannot not throw a marketing professional down a flight of stairs
Continue readingConnect The Dots Marketing
Are we seeing the bigger picture? There are three disruptive technologies that are emerging. Candidly, there are many more. Candidly,
Continue readingWords Matter. Definitions Matter More… Or The Problem With Fake News
Everything is not fake news. Before we get started, let’s all agree that this is not a political post. This
Continue readingDisplay Advertising Is A Failed State
Display advertising has a huge problem. It’s all going to come to head in 2017. There is only so long
Continue readingWhere Is Content Marketing Headed In 2017?
Here’s my prediction for content marketing in 2017… The “owned” versus “rented” platform discussion is naturally going to shift to
Continue readingThe Mobile Commerce Chicken And Egg Conundrum
This was a big week for shopping. Unless you have been living under a rock in North America, we had
Continue readingThe Thing About Disruption
How good is your brand when it comes to disruption? For my money, disruption is the current big bad wolf
Continue readingA Clearer View Of Augmented And Virtual Reality
Next week is the National Retail Federation and Shop.org‘s Digital Summit In Dallas. This article was published by Shop.org on
Continue readingA Strong Foundation For B2B Marketing
Here’s a line that often gets me into trouble… I do not believe that there is a huge difference anymore,
Continue readingA New Force To Change Your Habits
Mobile is critical. Be where the consumers are. Let’s be much more social. I can’t tell you how many times
Continue readingYour Brand Is A Learning Space
How much more content does the world really need? Laugh at that line as much as you want, but when
Continue readingWhat Is Code?
It’s for you to understand what lies beneath these words, your website, that mobile application, Facebook, YouTube and more. Every
Continue readingEverything Is Digital
Digital is everything. Are you listening? I read the following quote from a recently published Forrester report titled, The Future
Continue readingLife After Websites
Are we entering into a world where websites are becoming antiquated? There are many articles online right now about Facebook
Continue readingThese Two Data Points Demonstrate What's So Wrong With Marketing Today
You will have to read this twice. It’s that incomprehensible. There was an article published today in Marketing Charts titled,
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