If you’re looking for growth in the marketing industry, look no further than influencer marketing. The global advertising business will
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Six Links Worthy Of Your Attention #356
Is there one link, story, picture or thought that you saw online this week that you think somebody you know
Continue readingSix Links Worthy Of Your Attention #355
Is there one link, story, picture or thought that you saw online this week that you think somebody you know
Continue readingAre You Not Entertained?!?!?! How To Spend Money On Advertising (Like You Just Don't Care)
What won’t an advertiser do to get in front of your face? How does the title of this The New
Continue reading"Digital Marketing" Is Not The Same As Marketing
Obviously, I believe in the power and opportunity of digital marketing. In full disclosure: digital marketing has (for almost twenty
Continue readingYouTube's Ad Challenge, Twitter's New Business Model And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM
Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home
Continue readingWill You, Brands Or Big Media Be The Star Of Snapchat TV?
In the past few months, we’ve seen major heavyweights come into Snapchat with some big announcements. Both Vice and MGM
Continue readingWinning Body Language With Mark Bowden – This Week's Six Pixels Of Separation Podcast
Episode #558 of Six Pixels of Separation – The Mirum Podcast is now live and ready for you to listen
Continue readingSPOS #558 – Winning Body Language With Mark Bowden
Welcome to episode #558 of Six Pixels Of Separation – The Mirum Podcast. Here it is: Six Pixels Of Separation
Continue readingLet Twitter Tweet (And Be)
Forget what you think that you know about the business world for a moment. If I pulled you aside and
Continue readingThe Hot Mess Dumpster Fire That Is Corporate Content
How many brands are creating content that you just can’t wait for? Go ahead. Make a list. I’ll wait. You’re
Continue readingEmbrace The Shift Away From Stuff – Strategy Magazine Column
Audio streams trump everything when it comes to music. That may seem obvious, but one could argue that it is
Continue readingUber Is In The News (For The Wrong Reasons), Facebook Is In The News (For The Right Reasons) And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM
Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home
Continue readingIn Case You Were Wondering, "Digital" Is Not Just A Medium
When it comes to marketing, it’s all about the idea. That’s the fact. Brands, agencies and media companies can go
Continue readingThe Digital Generation Is Now Every Generation
Everything is digital. Fine. Everyone is online. Fine. These are just platitudes. There are many industries and businesses that are
Continue readingContent Marketing As A Profit Center
Content marketing… be careful what you wish for. The water is getting very murky out in the marketing world, these
Continue readingThe Billion Hour YouTube Rabbit Hole (And It's Growing)
It can often be a sad state of affairs. I don’t know about you, but when someone send me a
Continue readingThe Data Is Watching You
Just how much data and analytics does a brand need? We can track everything online. How is that working out
Continue readingIt's Not Easy To Be A Loving Brand These Days
Be careful what you wish for. Never has a sentiment been so true like it is for brands these day.
Continue readingSix Links Worthy Of Your Attention #347
Is there one link, story, picture or thought that you saw online this week that you think somebody you know
Continue readingPump And Dump Does Not Generate Great Content
“Let’s share everything. There’s lots of good stuff here. Did you catch that?” Put aside the issue of narcissism (and,
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